Sound Cloud Pro Upload Time Limit Monthly

German audio distribution platform

SoundCloud
Soundcloud logo.svg

Screenshot

SoundCloud Homepage.png

Screenshot of the desktop version of SoundCloud

Type of business Private

Type of site

Music streaming, Internet community
Founded August 2007; fourteen years ago  (2007-08)
Headquarters

Berlin

,

Federal republic of germany[1]

Owner SoundCloud Express
Founder(southward) Alexander Ljung
Eric Wahlforss
Fundamental people Mike Weissman (CEO),[2]
Eliah Seton (President),[3]
Drew Wilson (COO, CFO),[4]
Lauren Wirtzer-Seawood (CCO, CMO),[five]
Antonious Porch (CDO),[vi]
Alexander Ljung (Chairman and Co-Founder)
Industry Music, Social/Internet Customs
Employees approx. 425 (2021)[7]
URL soundcloud.com
Registration Optional; Required to post and upload content.
Users +76 million users monthly (Nov 2021)[8]
Launched October 2008; 13 years agone  (2008-10)
Written in Ruby,[9] Scala[10]

SoundCloud is a Swedish-founded online sound distribution platform and music sharing website that enables its users to upload, promote, and share sound, every bit well every bit a digital signal processor enabling listeners to stream audio. Started in 2007 past Alexander Ljung and Eric Wahlforss, SoundCloud has grown to be i of the largest music streaming services in the world and is bachelor in 190 countries and territories.[11] Audience-wise, at that place are over 76 million active monthly users, with over 175 million global users that SoundCloud reaches, as of Nov 2021.[12] While its competitors report having roughly 70 1000000 tracks in their systems, SoundCloud supersedes this with over 300 meg.[13] SoundCloud offers both gratuitous and paid memberships on the platform, available for mobile, desktop and Xbox devices.

SoundCloud has evolved from a traditional online streaming platform to an amusement company with premium offerings, including advanced audience insights, playlist pitching tools, and promotional marketing resources for its users. SoundCloud was the outset streaming service to adopt and implement a user-axial payment model for artists called fan-powered royalties. SoundCloud has influenced the music manufacture through the success of many artists who accept used the service to launch or accelerate their careers, such every bit Billie Eilish,[14] XXXTentacion,[15] Juice Wrld,[16] Kehlani,[17] Risk the Rapper, Marshmello,[18] Post Malone,[nineteen] Lorde,[twenty] Khalid,[21] Kali Uchis,[22] Lil Uzi Vert,[23] Rico Nasty, Lil Tecca, Saweetie, Suicideboys, Alina Baraz, Lewis Capaldi,[24] Towkio, Louis the Child, Lil Yachty, Doja Cat,[25] Megan Thee Stallion,[26] Lotic, Peggy Gou,[27] DaBaby, NLE Choppa, Bad Bunny,[28] Roddy Ricch, Rod Wave,[29] and Chika.[thirty] SoundCloud has received back up from many investors and other media platforms such as Twitter.[31] [32] In Q3 of 2020, SoundCloud posted its offset ever assisting quarter with double-digit revenue gains and substantially reduced operating losses.[33]

History [edit]

SoundCloud was established in Berlin in August 2007 by Swedish sound designer Alexander Ljung and Swedish electronic musician Eric Wahlforss, and the website was launched in October 2008.[34] It was originally intended to permit musicians to collaborate by facilitating the sharing and discussion of recordings, but later transformed into a publishing tool for music distribution.[35] According to Wired magazine, shortly after its inception, SoundCloud began to challenge the dominance of Myspace every bit a platform for musicians to distribute their music.[35]

In Apr 2009, SoundCloud received €2.5 million Series A funding from Doughty Hanson Technology Ventures.[36] In May 2010, SoundCloud appear it had 1 million users.[36] In January 2011, it was reported that SoundCloud had raised Usa$ten million Series B funding from Union Square Ventures and Index Ventures. On 15 June 2011, SoundCloud reported five million registered users and investments from Ashton Kutcher and Guy Oseary's A-Grade Fund, and on 23 Jan 2012, it reported 10 million registered users.[37] In May 2012, it was announced that SoundCloud had xv million users, and site usage was increasing past 1.5 million users per calendar month.[38]

In March 2014, Twitter announced it would partner with SoundCloud in developing its first integrated music app. All the same, the projection never moved forward considering SoundCloud was unable to adapt licensed music due to a lack of necessary arrangements with music labels.[39] [40] In July 2013, SoundCloud had 40 million registered users and new users were joining at twenty one thousand thousand per month.[41]

SoundCloud appear in January 2014 that it had commenced licensing negotiations with major music companies to address the matter of unauthorized, copyrighted material regularly appearing on the platform.[42] The announcement followed a round of funding in which U.s.a.$60 million was raised, resulting in a $700 million valuation.[forty] According to media sources, the negotiations were initiated in an try to avoid like problems faced by Google, which had been forced to handle a big number of take down notices on its YouTube video-sharing platform.[43]

In May 2015, it was reported that Twitter was considering the acquisition of SoundCloud for approximately US$ii billion. However, the prospect of conquering was discounted by the media, with 1 written report stating that "the numbers didn't add upwards",[44] and Bobby Owsinski hypothesizing on the Forbes website in July that SoundCloud's ongoing inability to secure deals with the major music labels was the foremost culprit.[45]

On 28 September 2016, Spotify announced that it was in talks to buy SoundCloud,[46] but on 8 December 2016, Spotify was reported to take abandoned its conquering plans.[47]

In Jump 2017, SoundCloud initially faced being sold subsequently not raising the $100 million needed to support the platform.[48] The initial evaluation of SoundCloud at $700 million did not agree as strong to investors subsequently their fiscal shortages.[48]

In July 2017, SoundCloud appear layoffs and the closure of two of its five offices in San Francisco and London in an endeavor to manage costs.[49] [50] [51] In August 2017, SoundCloud announced it reached an understanding on a $169.5 million investment from The Raine Group and Temasek. In connection with the investment, veteran digital media operators Kerry Trainor and Michael Weissman joined the SoundCloud squad respectively as chief executive officer and Chief Operating Officeholder. Alexander Ljung and Eric Wahlforss remained with the visitor—Ljung equally chairman of the lath, and Wahlforss as Chief Product Officeholder until 2019, when Wahlforss transitioned into an advisory role.[53]

Alexander Ljung at Next10 (2010)

In May 2019, SoundCloud bought artist distribution platform Repost Network.[54]

In January 2020, a US$75 million investment past Sirius XM was appear.[55]

On two March 2021, SoundCloud announced a new pay model for artists, entitled "fan-powered royalties", which went into effect on i April 2021.[56] Under this new model, royalties come direct from the subscription and advertising revenue that listeners earn for SoundCloud, instead of allotting a certain portion of the total "pool" of revenue earned past SoundCloud to each artist based on streams. This ways that a fan who listens to more than advertisements or pays for a SoundCloud Go subscription volition be more than valuable to an artist, supposedly benefiting smaller independent artists with fans who listen to their music frequently.[57] [ self-published source? ] SoundCloud claims that nether fan-powered royalties, Canadian electronic music producer Vincent's earnings would spring to US$600 a month, upwards from U.s.a.$120 a month nether the pooled acquirement model.[58] [59] [ self-published source? ] To commemorate this declaration, English trip hop band Portishead released a cover of ABBA'south 1975 song SOS exclusively on SoundCloud.[sixty] Trivial is known about how benign fan-powered royalties have been for artists, across SoundCloud's claims, over the traditional pooled royalties model, which nigh competing services such as Spotify continue to employ.

In December 2021, SoundCloud Primary Financial Officeholder, Drew Wilson, said the company is "at the doorsteps of break-even" and said the company expects to generate a cyberspace profit by 2023.[61]

Monetization, subscription services [edit]

In August 2014, SoundCloud announced a new program known as "On SoundCloud", which would allow "Premier" partners to monetize their content through pre-roll audio ads, channel sponsorships, mobile display ads, and native content. The visitor announced deals with a number of content partners (including Comedy Central and Funny or Dice), independent labels, and YouTube multi-aqueduct networks, and that it was in "active and ongoing, avant-garde discussions" with major record labels.[62]

In December 2014, it was reported that SoundCloud could potentially enhance approximately US$150 meg in new financing, resulting in a valuation surpassing one billion dollars. The major label upshot became prominent once again when the new financing information was released, as the lack of monetization was presented equally an consequence—SoundCloud signed an agreement with Warner Music Group every bit role of the new Premier program that allows both Warner Music, which also has a minor stake in the company, and its publishing division to collect royalties for songs they take chosen to monetize on the site; meanwhile, the other labels remained skeptical of the company's business model.[63] [64] By December 2014, SoundCloud had shared ad acquirement with almost lx other Premier Partners.[63] [64] Concerns over the amount of revenue from the plan led Sony Music Entertainment to pull its content from the service entirely in May 2015.[65] In June 2015, SoundCloud announced that information technology had reached a deal with the Merlin Network, a group representing 20,000 independent record labels, to monetize their content through the Premier partner program.[66]

In January and March 2016, SoundCloud reached respective deals with Universal Music Group and Sony Music Amusement. A UMG spokesperson told The New York Times that the deal would give the company an choice to require certain content to be restricted to paid subscribers—a statement suggesting that SoundCloud was preparing to launch its own subscription streaming service.[67] [68] [69]

In Feb 2017, SoundCloud launched a mid-range subscription tier named SoundCloud Go, that allows users to remove ads and listen offline for $5 per month through the site.[70] The original version, which was renamed to SoundCloud Become+, allows access to (at the time) over 150 meg songs, offline playback, no ads, no previews, and premium music tracks for $ten per calendar month through the site.[71] [72] Both subscriptions were categorized for listeners, with carve up subscription services provided specifically for creators.

Platforms and features [edit]

A new APN was released in December 2012 which improved mobile device support and added features such equally concurrent listening, site navigation, and the ability to create personal collections.[38] [73] At this time, SoundCloud was reported to be "reaching 180 one thousand thousand people per month", with 10 hours of content being uploaded per minute.[74]

SoundCloud offers ii mobile app; the main SoundCloud app is oriented towards streaming, with music discovery, playlist, and sharing features.[75] In November 2015, its separate app known equally SoundCloud Pulse was released for Android and iOS; information technology is primarily oriented towards content creators, allowing users to upload and manage their uploads, reply to comments, and view statistics.[76] By the end of 2016, SoundCloud Pulse had over 100 meg downloads.[77] In July 2020, SoundCloud introduced Insights into its mobile app, discontinuing SoundCloud Pulse. Through the new Insights portal all users can see their elevation listener, top city, elevation land and tiptop 50 tracks, while Pro Unlimited subscribers have admission to their superlative 50 everything (listeners, cities, countries, and tracks).[78]

In April 2017, Chromecast support was added to the main SoundCloud iOS app.[79]

SoundCloud has attempted to create desktop clients equivalent to their mobile applications to compete with services similar Spotify. Although at that place are many community third-party desktop applications such as SoundCleod[fourscore] and SoundNode,[81] SoundCloud has never actually created a desktop awarding equivalent to their mobile applications. In January 2011, SoundCloud released "SoundCloud Desktop App for Mac" to the App Store for Macintosh, which introduced the playlist characteristic to SoundCloud. The desktop application was later discontinued due to the lack of internal resource.[82] In May 2017, SoundCloud released an awarding for Xbox Ane, which was set as the footing for the beta desktop version to be released after that calendar month. It was released only missing a few features compared to the desktop beta, mainly 'shuffle', the ability to cast a vocal from an external device, and the ability to get frontwards or backward in a playlist without using Cortana. All of which were fixed in a patch that was released subsequently on. On xxx May 2017, SoundCloud released the "SoundCloud for Windows (Beta)" desktop application to the Windows 10 Microsoft Store (digital). Information technology was released missing many core features that were in SoundCloud's mobile apps such equally 'echo', and basic animations. The app (every bit of 2020) has not been updated nor inverse from its initial release.[83] [84] In 2021, Chromium-based platforms such as Microsoft Edge began back up for websites to become applications. In SoundCloud'southward example, downloading "SoundCloud for Windows (Beta)" from the digital Microsoft Store would showcase this characteristic. This feature is likewise available for MacOS devices through Chromium-based platforms.

Subscription services [edit]

SoundCloud Go [edit]

On 29 March 2016, SoundCloud unveiled SoundCloud Go, a subscription-based music streaming service; the service provides an advert-free feel, offline playback, and integrates licensed music from major labels into the existing, user-uploaded content of the service.[85] Co-founder Eric Wahlforss stated that this aspect would assistance to differentiate SoundCloud Go from other music streaming services such as Spotify and Apple Music, as information technology technically provides a larger total library of songs than competing services, with a higher degree of diverseness in its content. The Verge constitute that, excluding existing content uploaded by users, the service's initial library of songs is smaller than those of its closest competitors.[86] [87]

The service was initially priced at Us$10 per calendar month. On 28 February 2017, SoundCloud renamed its primary Go plan SoundCloud Get+, adding a secondary tier titled SoundCloud Become at a US$5 toll bespeak, which does non include the licensed music library just still offers ad-free and offline playback.[85] [88] SoundCloud Go+ offers mix tracks for sure DJ apps, has a complete catalogue, and has 256 kbit/s streaming.[89]

SoundCloud Pro [edit]

SoundCloud offers premium services for musicians under the banner SoundCloud Pro. The SoundCloud Pro service allows users to upload upward to half dozen hours of audio, and adds additional features such as enhanced analytics, and the ability to disable comments on tracks. The Pro Unlimited tier allows unlimited uploads.[ninety]

Reception [edit]

Recognition [edit]

SoundCloud won the Schroders Innovation Accolade at the 2011 European Tech Bout Awards Dinner.[91] [92] In 2012, SoundCloud was named Best International Startup at the TechCrunch Crunchies award anniversary.[93] In 2015, SoundCloud won ii Webby Awards, the Webby Accolade and People'south Choice Award for All-time Streaming Audio app.[94]

Criticism [edit]

Equally SoundCloud evolved and expanded across its initial user base of operations, consisting primarily of grassroots musicians, many users complained that information technology had sacrificed its usefulness to independent artists in an attempt to appeal to the masses, maybe in grooming for public sale. Such criticism particularly followed the launching of a revamped website in 2013 which, according to sometime CEO Alexander Ljung, was implemented for the purpose of increasing SoundCloud usage.[95]

On iii July 2014, TorrentFreak reported that SoundCloud offered unlimited removal powers to certain copyright holders, allowing those copyright holders to unilaterally remove paid subscribers' content without recourse.[96] [97]

In April 2015, SoundCloud announced a new partnership with Zefr, a content tracking company that works with YouTube to help identify songs on the platform and facilitate either takedowns or ads beingness run against it.[98]

In July 2016, SoundCloud notified registered users via email that information technology would be "phasing out" groups considering they "were not a strong driver to help users share their new tracks to the well-nigh users effectively".[99] This annunciation was met with alarm and concerned responses from numerous artists, who accounted the change unacceptable considering it would eliminate their only constructive means of sharing music on SoundCloud.[100]

SoundCloud has a continuous play feature on non-mobile platforms which relates to the listener's stream and likes. Different YouTube'due south autoplay feature which is on by default simply tin can be turned off, users cannot turn off the continuous play feature on SoundCloud.[101]

SoundCloud has also been criticized for changes in service. The new update of the website and application made the feed and interface more hard to use for some users. Also, the anti-piracy algorithm — which was put into identify to gainsay the number of illegal music downloads — has often been criticized for taking down music that was not illegally submitted or downloaded.[102] Also, Universal Music Group has the right to take down any files on SoundCloud. Uploads can be taken down directly past Universal Music Group exterior of SoundCloud's anti-piracy policy. Other than uploads, Universal Music Grouping has the power to take down accounts, both premium and free. Customers of the company have claimed this to be "bogus," arguing that the right to manage and delete accounts should exist reserved to SoundCloud itself, not to an outside company.[103]

Cultural bear on [edit]

Music manufacture [edit]

SoundCloud first entered the music streaming manufacture as a new way for artists to share and promote their music. Every bit an online platform, artists can release music without a record characterization or distributor.[104] SoundCloud users are both listeners and artists, using the platform together, creating a community focused space.[105] Features that enable users to comment, similar, and share songs allows the platform to operate as a social media site rather than a streaming service.[106] Many artists accept moved from SoundCloud into the mainstream music industry because of their increased popularity from the platform. In 2018, the Grammys began to recognize artists and their music on SoundCloud. The shift from The Recording University was thanks to the popularity of the platform and their artists.[107] Hazard the Rapper is an instance of a SoundCloud creative person who broke the mold of the industry; he released his debut mixtape, 10 Day, on SoundCloud.[108] In a Vanity Fair interview Take chances explained how he decided against signing to a major label and felt it was better for him to give his music "without any limit on information technology".[108] SoundCloud is often referenced in mainstream media, including in Marvel'south Black Panther, Saturday Night Live, The Today Show, MTV'due south TRL, as well as television shows Atlanta and DAVE.

SoundCloud rap [edit]

Through SoundCloud, a sub-genre of rap was created. Every bit artists such as Smokepurpp, Yung Lean, XXXTentacion, Ski Mask the Slump God, Juice WRLD and Lil Pump originated from SoundCloud and rose to the Billboard pinnacle charts.[109] The audio created was unlike from the mainstream, with a grittier and darker sound that results from a lack of product. SoundCloud rap is a lo-fi, tune driven, distorted sound with lyrics that usually focus on repetition and less on content. The SoundCloud artists themselves are known to have exaggerated appearances that include bright colored hair and face tattoos.[110] These SoundCloud rappers are in the late teens to early twenties age range with a potent youth following.[110] Smokepurpp, a SoundCloud artist, explained in a Rolling Stone article how the get-go songs he created and put on the platform were not recorded using a real microphone.[109] The DIY nature of SoundCloud fabricated it and so millions of artists were able to put out their work without any studio equipment usually needed to make music.[111] The freedom to upload on the platform allows for many SoundCloud rappers to post tracks impulsively or mail service many tracks at a time.[110] The imperfect sound created by these SoundCloud rappers has contributed to their growing popularity and the creation of a rap sub-genre.

In January 2021, SoundCloud debuted its "SCENES" docuseries that featured communities of users created on the platform.[112] [113] [114] In August 2021, SoundCloud was widely credited as the place where the pop hyperpop subgenre originated.[115]

Availability [edit]

SoundCloud is one of the largest music streaming services in the world and is available in 190 countries and territories. While it's widely available, not all users are eligible for monetization through SoundCloud Premier. Consumer subscription and advertising is established in nineteen countries, including the United States, United Kingdom, Ireland, France, Australia, New Zealand, Canada, Germany, the Netherlands, Kingdom of belgium, Italia, Portugal, Spain, Switzerland, Austria, Denmark, Finland, Norway and Sweden.

The government of Turkey blocked admission to the SoundCloud website in January 2014.[116] [117] [118]

Run into also [edit]

  • Weird SoundCloud
  • Music websites
  • Streaming music services

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Further reading [edit]

  • Caramanica, Jon (June 22, 2017). "The Rowdy World of Rap'southward New Cloak-and-dagger". The New York Times. ISSN 0362-4331.
  • Deahl, Dani (21 July 2017). "How SoundCloud's broken business organisation model drove artists abroad". The Verge . Retrieved 21 July 2017.

External links [edit]

  • Official website Edit this at Wikidata
  • Repost by SoundCloud
  • SoundCloud Charts
  • SoundCloud on Instagram
  • SoundCloud on Facebook
  • SoundCloud on Twitter

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Source: https://en.wikipedia.org/wiki/SoundCloud

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